Difference between Wordpress and website. Why Wordpress are Better in 2017

WordPress is significantly different than when this post was originally posted last year. Back then, WordPress had a small bad rap by being thought of only as "blog" software.
That was soooo limiting to the correct strength of WordPress back then when WordPress arises, thank thank heavens and such damaging verbiage has virtually left the dialogue. Here we are in spring of 20 17.
Still today, after all these years, we use WordPress for the whole Here Next Year website-including the weblog component. Yes, the web site you`re on right now is using WordPress. You`re in the blog area where this specific post has commanded a #1, #2, or #3 search placement on Google since about 20-minutes after we printed it 7 years ago for the phrase "Why WordPress." So much for the theory that blog posts get pushed down after time. Go to the main pages of this site showcased in the very best navigation and, yep, still WordPress.
WordPress web sites provide much greater than the few five or ten advantages you generally hear about. A blogging computer software-based website was known as of web sites are constructed as the evolution. Now, WordPress is the content management system-all websites and weblogs are compared to.
Before we get to the meat of the actual reasons why we sense WordPress is therefore fantastic, let`s clean up another fantasy while we`re at it: A blog is a website-a website is a weblog. There isn't any difference. Basically was to use a metaphor Blogs have a few more cylinders under the hood. In fact, I wrote a blogpost that suggested your WordPress internet site is the really heart of all your Internet advertising initiatives. I don`t know why the power of WordPress is still being s O underrated after every one of these years, because I believe this beloved software was responsible for companies no lengthier being held hostage to their own designers and digital assistants. Owners could easily understand the basic functions of incorporating and altering content on their internet sites. And, that changed the market!
Here are reasons why WordPress web sites are better than traditional websites

Save Money

No longer must you send the most simple text adjustments to your designer or even have your designer a-DD new webpages or websites for you.
Make the edits your-self whenever you want and conserve the cash you would`ve paid your designer for mo-Re crucial issues by adding new content in your own. Times are tight and managing your own text, pictures and video on your website is a great way to add to conserving charges.

You Get A Handle On the Discussions

With traditional the web sites, the "old school" way of communicating with guests was to a-DD a forum or chat-room. The issue with these was the need for eliminating predatory accounts and conversations which could threaten the integrity of your company and maintaining the posts from spammers. Blog sites transformed all of that. You start the subject of discussion. Your visitors make comments to the discussion you started. But, the comments people make before they are ever seen by anyone in your Web site are approved by you. It`s the greatest of all worlds with no worry of defaming your business with unacceptable posts.

Greater Accessibility

Make modifications or add content from any pc in the world with Internet access and also a browser—without the need for additional software or repairing firewall settings.

Increase Your Perceived Business Authority

Making frequent posts and sharing your opinion on what`s happening in your market provides so much more potential for creating rapport with your audience than a traditional Internet site can offer provide. Why such a difference? Because websites that are conventional take too darn long to format content that is new. Even in the event you open Dreamweaver software and copy an existing page to generate a brand new one, you still need to format all that content, upload it to the correct directory, assign page permissions, include the page manually to navigation-.UGGG! A WordPress blog will allow you to add new webpages in as tiny as five seconds! Period! And, that page may be set to come in in navigation on each other page on your own entire internet site in the click of a button. You just can`t manage to spend that much time to make that lots of additions of content pages in such a short a-Mount of time using a traditional internet site. And, when you`re "reporting" on industry happenings, and providing your views, pace is of the essence. That`s the variation.
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24-Hour Listing in Bing/MSN

Adding the RSS feed to Bing /MSN is the quickest way to have your site indexed and it's common for even sites to to surface in in Bing /MSN within 2 4 hours using this method.

Growth potential

No need to up date navigation when you a-DD pages; hyperlinks to new pages will probably be added instantly based on what "category" or classes you assign your posts and pages to. This occurs in the admin area as an alternative of by hand enhancing javascript menus and intricate PHP include files.

Ease of Membership Website Rollout

With the addition of a couple of plugins, a WordPress blog can evolve right into a total service membership site with as numerous levels as you would like.

Website criteria (usability) checklist in 2017

I have been pondering a lot lately about my method. It's rare that we really sit down and try to map out what we know, although experience is a powerful point.
While it is part of one of my compensated choices, I've decided to reveal this checklist. A couple of disclaimers: First, I really don't claim this list is extensive or unique. Jakob Nielsen has a fantastic 113-point checklist for example, Homepage Usability, in his book. This really is my way of arranging what I feel is crucial while attempting to keep it manageable. Second, my use of phrases might vary from yours. I use "usability" in an extremely broad sense, and my use of "accessibility" isn't very industry standard. Don't like it? Write your own checklist ;) Ultimately, an advance warning this post is fairly lengthy.
Basic Overview
The list is divided into 4 roughly equal sections, (I) Accessibility, (II) Identification, (I-II) Navigation, and (IV) Content. I will describe and rationalize all of line items and the sections under, however you can download the checklist as a simple, 1-page PDF.
I try to keep it simple with 3 fundamental scores: (1) Green Check = Great/Move, (2) Red Check Always = Wants work, but no disaster, (3) Red X = Bad/Fail. Not allpoints are fundamentally applicable to all or any sites.

Font Size/Spacing Is Simple to Read

Opinions vary on the ideal size for text, but err on along side it of slightly too too large. Poor raises frustration, and frustration prospects to website abandonment. Also, make sure your line spacing is adequate - whitespace is the best friend of a designer.

Images Have Appropriate ALT Tags

Not only do sight-impaired visitors use ALT tags, but research engines require your images to be understood by them. This can be especially critical when you use images such as for instance menu items, for content that is key.

Main Navigation Is Easily Identifiable

Almost every site on the web has has already established a main menu since the first browsers arrived on the market. Make your principal navigation effortless to find, study, and use. Inform you why they are diverse, in the event you have two or more navigation places.
Landing page design

Links Are Consistent & Simple to Identify

The underlined, hyperlink that is blue is a staple of the internet. A little artistic license is ok, but consider at least making your hyperlinks possibly blue or underlined. Links should stand out, and you also should use them sparingly enough that your content is n't disrupted by them.

Number of Buttons/Links Is Reasonable

Psychologists prefer to argue about just how many pieces of information we can process, but should you commence to see through 7-or-so menu items, think hard about whether they are needed by you. Do yourself a favor, if you've got 3 levels of flyaway Javascript menus and start over.

Critical Content Is Above The Fold

The "fold" is that imaginary line where the bottom of your display cuts off a a full page. Content can drop below the fold, but something crucial to comprehending who you are or that which you do (especially on the home-page) should fit on that first display. Screen resolution that is average these days is about 1024x768, depending on your audience.

Flash & add ons Are Employed Sparingly

No matter how great your website looks, individuals will not wait 5 minutes for a plugin to load. Use new technology sparingly and only once your goals are actually enhanced by it. Sticking to regular HTML/CSS is a plus for search engines.

Company Emblem Is Prominently Placed

Put your emblem or manufacturer where it's simple to find, and that usually signifies the upper- . It is expected by people, when you make their lives effortless, and they like it.

How to perform a website audit. On page checklist for 2017

On Page SEO" Checks This is the largest area on the audit. It covers how to analyze individual pages in bulk to uncover issues with all the site.

302 redirects

What's a 302 redirect? Tells search engines that a page continues to be moved. Do 302 re-directs matter? 302 redirects don't move SEO equity, in the event you re-direct a a typical page, meaning, the link worth doesn't pass through. It could prevent content because Google believes a T some stage you will revert back to the url that is redirected. How am I able to check for 302 redirects? Screaming Frog Redirect Checker

Check for Redirect Chains

What are re-direct chains? A string of several re-directs to another from location. Do redirect chains matter? Having also many re-directs may possibly cause the Googlebot to eventually stop after the chain You shed "link juice" with each redirect. How can I check for re-direct chains? Screaming Frog

Meta 'hreflang'

What's Meta "hreflang"? Signals to Google which language will be used on a a full page. Why does Meta "hreflang" matter? When you have content in diverse languages in your website, you want to ensure the appropriate page is served to the searcher centered on which language they`re utilizing. Results will soon be served based on area. Ex. spanish webpages with hreflang=es will be served to ip-addresses in Spanish speaking countries. How can I check for Meta "hreflang" on my website? Right click "View Page Source". Search HTML for reflang mark-up ()
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Check for Broken redirects

What are broken re-directs? A hyperlink that requires one to an error page. Do damaged re-directs issue? Lead to bad consumer experience Low quality score of your website Negatively aff-ect your ranking in the SERPs How am I able to check for broken re-directs? Screaming Frog Google Web Master Resources > Crawl Errors

Duplicate Meta Descriptions

What're duplicate meta-descriptions? When more or two pages have the sam-e content in the meta description Do meta description that is replicate matter? It`s better to possibly have special meta description or no meta-description than to use duplicate meta description. Each page in your site should have a clearcut message. How could I check for meta description? Screaming Frog Google Search Console

Title Missing

What are missing title tags? Not having an input into how search engines are viewing your page titles. Why do lacking title tags matter? Page titles are a factor that is ranking, they tell search engines what your page is about. Doesn't give the consumer a clear indication regarding exactly what the content on the page is about. How can I check if I`m missing ? Using the title tab in Screaming Frog.

Authorship markup (rel='author' or rel='me')

What's Authorship markup? Shows a rich snippet of the writer in the SERP. Attributes content on a page or post to your particular author (i.e. digital signature) Why does authorship markup issue? Currently Google has suspended authorship mark-up; nevertheless might carry it straight back it in future. If I have Authorship markup, how may I check? Verify with Google Structured Information Screening instrument.

Title Tag Length

What exactly are optimized title tags? Having less than 65 characters in the title tag. Does character size issue? Having more than 65 characters will result in the title being truncated. This may cut your message or keywords off to searchers. How could I check for title character dimension? Screaming frog

Advantages of a mobile website for a business. Why it important in 2017

Can you recall the last time you had been holding your smartphone? Needless to say, you're able to! It was probably only a couple of minutes ago. Actually, if you`re part of the steadily growing amount of users who do the majority of the website searching using their handheld devices, chances are good you`re holding your smart-phone right now to see this post.
Just what is a cell-optimized website?
For people, a mobile-optimized website is greater than a shrunken version of a traditional, desktop-friendly web site. Mobile design not only suits a display that is smaller, but it brings with it many other other constraints too. What is needed for the consumer impacts the approach we take to optimize the site for cell.
It depends on the situation. With regards to the website that`s already in place for a customer, the best approach may be to produce a a separate mobile site that allows users to swap between both versions as they see fit.
Responsive Style for MobileOtherwise, in case the client`s website is new enough and produced using a contemporary frame work, you could use responsive layout to identify what device it's being used and also the site automatically will adapt to match the screen-size " an internet site chameleon in the event that you'll.

Traits of cell-optimized websites

There are lots of ways to optimize a website for the mobile-viewing expertise. Here are some traits we frequently see in sites which were implemented with mobile in thoughts:
Mobile web design

Lower upkeep cost

A cell- website that is responsive may cost a little mo-Re upfront, but has significantly lower maintenance expense. You do not need to reformat and duplicate content like you'd do using a mobile website along with a desktop, or a DD features twice. Same for bug-fixes or SEO campaigns.

Mobile marketing is less obtrusive.

Beyond the sheer comfort our gadgets provide us, another reason they are popular for internet site exploring is because " at this point in time " there's less marketing out there on our mobiles. The content is still the prominent object on the page you are viewing, when you click to view the content.
Help make it easier on your cell site guests by offering them with an experience that minimizes display advertisements. The ads skew your general message, are slow to load, can eat up a person`s monthly data allowance, and usually seem so little on a hand-held gadget they are no longer beneficial.
Having a great website that is mobile makes you more unforgettable.
In other words, a cell site that is great makes your brand stand out in a crowded market, making it more likely that the visitor will take the time keep returning and to put a buy. A good example of this is multimedia websites like newspapers and online magazines. The web sites that provide the user-experience that is better will usually emerge on top.
It`s the same for shops promoting products or services. Your brand shines brighter than the one that displays an enterprise that has neglected to supply its cellular consumers an amiable expertise, if your web store is the easiest one to navigate.

Sightglass Coffee Cell Site

Kanopi Studios designed a cell-friendly web site for Sight Glass Espresso that high lights the business`s espresso products, making them easy to discover for cellular users. The cellular site also functions a super-simple checkout process for customers on the go.
Mobile buyers also use their phones to investigation sales, locate coupons, and search for clearance items. Whether they do this via ENewsletters, or simply strolling the aisles of the retailer, an individual is about creating one more serious and having a mobile telephone can re Search their purchase. In truth, 9-3 % of people who use their cell gadget to re-search a product will ultimately create a purchase.

Better back-linking

Along with better search motor rank, a special URL results in a setup that is stronger. All your backlinks will level to the sam-e domain instead of being split between mobile website and desk-top web site, which which means a higher over all rank of your pages.

Mobile users are buyers that are bigger.

The psychology of this next point is still anyone`s guess, but studies display that cellular users buy over people who mainly use desktop computers. We feel this is because folks are given the strength to be educated customers by cellular devices. They're able to use their phones to instantly read item product critiques and evaluate manufacturers, which removes second guessing every buy.

Google and bing rank you higher

Generally talking, should you want to be discovered online you have to format your website based on top search engines advice. From this specific extent, Google declared that from April 2 1, 2015 its new algorithm favors mobile- websites that were responsive. So, for instance, even only a two-folded website (desk-top and cell) won`t perform; you must have an original URL that will adapt to the display. Also, in this way you won`t be penalized for having duplicated content.

Load time that is reduced

Let`s say you have 2 websites: desktop and mobile. Somebody shares via email or instantmessaging your desk-top URL, and the link was hit by the recipient on a system that is cell. Result? Bad user experience on account of loading time, that will possibly end up as a customer that is bounced if the cell network is weak. You`ve just lost a potential customer. And, chatting about pace, let`s consider the other way round: mobile optimized websites load faster on desktop and notebooks!

Most folks have picked cell.

The No. 1 purpose to make positive your company`s website looks good and functions directly on everyone`s cellular devices is simply because so several folks have one, as well as your your prospective clients. About two-thirds of Americans own a smartphone and 87 percent of millennials have their smartphone at evening and their aspect day.
Many people have already been utilizing tablets and smartphones while seniors and young pupils are just beginning to discover how useful they're able to be. In either case, you want to generate sure your online presence is functional and desirable for the growing number of folks who'll be accessing your website through their phones, tablets and laptops.